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Zodiac: Mr. Rave Redesign

Branding, Character Design
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Zodiac: Mr. Rave Redesign

Zodiac: Mr. Rave Redesign

As part of a rebrand for Zodiac Aerospace's Rave, I was tasked with redesigning their mascot, Mr. Rave.

After developing and exploring a few different directions, I created a character that was expressive and animated, personifying their product while remaining relatable and cool.

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Alternate Direction - A

Alternate Direction - A

Alternate Direction - B

Alternate Direction - B

Final Direction

Final Direction

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